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150+ B2B Negative Keywords

150+ Negative Keywords you haven’t thought of for B2B Google AdWords campaigns.


5 Tips to Advertising Online for Photographers

Online Marketing is difficult at the best of times and being a photographer generally makes it harder! Let’s see, I’m guessing you’re a small business, potentially it’s just you trying to balance the books, go on site, book jobs, assist clients, advertise wisely, save cash and that’s just Mondays! So let’s look at some easy
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New AdWords Match Type

Broad Match Modifier is a new way to match keywords in your AdWords campaign. The purpose of this new match type is to fill the gap between Broad Match, which is under targeted and sometimes matches queries which are not related, and Phrase Match, which his often too precise to match a significant amount of traffic.


7 Levels of AdWords ROI Tracking

Google AdWords is arguably the most measurable advertising medium on the planet Earth. Sometimes.