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Christmas is just around the corner! And no doubt you (and many businesses out there) are probably wondering whether to pause your advertising over the Christmas period or not. At first glance it seems like a logical step to take, given that everyone’s expecting that people won’t be shopping or spending as much over Christmas.
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Ever wonder what keywords your competitors are using to rank on Google, or what keywords you can target that others in your industry haven’t? Well, Alexa.com recently announced the launch of some new features to its competitive analysis. Not to be confused with Amazon’s voice-driven virtual assistant, Alexa.com is a subsidiary that provides you with
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Simply put, a blogging platform is an online place where bloggers or businesses can write and publish content. This content can be anything from text, images, videos and more. Depending on the platform, you can customise the layout and design, and even organise your posts with tags or categories. Choosing the perfect blogging platform is
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Having testimonials proudly displayed on your website could be the difference between a potential customer choosing your business over a direct competitor. Facilitating social proof (like testimonials and reviews) is the simplest way for you to appear as a trusted, reputable business to inquiring eyes. So how can you best incorporate testimonials into your landing
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Landing pages … AKA the gift that keeps on giving! If you were to ask any marketer, creative freelancer or small business owner what they value most from their online presence, we’re confident each will respond by saying landing pages.