Digital Marketing Industry Updates – June
Instagram releases new analytics: Live Videos, Reels & Likes Instagram has announced that it is releasing new native data for its reel and live video features for digital marketers to assess their performance and make more informed decisions. Reels will now report on plays, accounts reached, likes, comments, saves, and shares. Additionally, metrics rolled out
Back To Basics With AdWords
Let’s get back to basics with AdWords! Below we’ll discuss how they work, and how to use them to best effect. We’ll give a brief introduction to the concept of AdWords and lastly how Google ranks ads. So, what is Google AdWords? Simply put – AdWords is an auction. Advertisers compete against one another in
5 Reasons You Should Be Using ‘Google My Business’
If you’ve been neglecting Google My Business in favour of other platforms, now is the time to jump onboard. Here are our top five reasons for using Google My Business! #1: Get More Traffic For Free Since Google My Business provides your customers with immediate information about your brand – including directions, customer reviews, contact
Google to Penalise Sites Using Annoying Pop-Ups
Keeping up with Google’s changes can be an exhausting process, so to make it easier, we’ve done the work for you! Here are two of the latest Google updates. 1. Updates to the Keyword Planner Tool. Google’s Keyword Planner Tool is a favourite amongst Business owners looking to increase their first-page rankings, but for those who
Digital Buzz – The Facebook Trending Fail that went viral. Sometimes it’s better to hire humans!
It can be difficult to keep up with all of the technological advances happening in our world – there’s always so much going on! As part of our weekly blog, SponsoredLinX take a look at some of the biggest social media news announcements to have caught our eye during August. Facebook replaces its Trending News
The Google App that dethroned Pokemon Go
It’s a day I thought I’d never see…PokemonGo dethroned by a Google App. While the augmented reality is currently still within the top 5 apps on Google Play, it seems that our minds are ever so slightly pulling back from the wonder that is PokemonGo. So what is the app that snuck its way into
3 ways Google is changing how we shop and travel
There are a whole lot of new features coming to Google AdWords, and as you can expect, it’s bound to revolutionise the way we shop and advertise. Dedicated smart filters for hotel searches, price tracking for flights, and even interactive shopping banners for YouTube – there are huge opportunities coming for both consumers and advertisers!
What Pokemon Go can teach us about ‘how to catch em all’ (customers that is!)
Have you noticed an increase in people walking around town lately, staring with dedicated concentration at their smart phones? Maybe yelling with excitement, or screaming with disappointment? You’d be forgiven for thinking that perhaps they’ve just received a really great (or disappointing) email. But the reality? They’re probably just looking for Pokemon. Welcome to ‘Pokemon
What Are Google Snippets?
The latest Aunt Agony and DIY hero! Have you ever had a question you needed the answer for quickly? Maybe you spilt red wine on the new carpet? (Who hasn’t). Or while wandering the supermarket shelves, you wondered what to make for dinner? Almost always Google has the search result for you, but we often
Three Tech Trends To Watch
“How did I miss that?” At some stage you’ve likely asked yourself this exact question. Missed what, exactly? I am referring to digital and technological developments. Believe it or not, there are still small businesses that do not own a website and have zero presence online. The innovation and advancements we are now seeing affect