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The Best Small Business Tools For EOFY

If you’re anything like the team at SponsoredLinX, the end of another financial year gives you a little bit of a thrill. It’s a time of looking back, reflecting, and planning for the year ahead, and boy do we love planning! However, running a small business is hard. There are a lot of things you
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Marketing Ideas to Start Off the New Financial Year Right

As the financial year draws to a close, a lot of companies have plans set to make the most of an End of Financial Year sale. At the same time, companies that want to get a head start are also forming plans about what to do once the new financial year begins.  That said, we’ve
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Your Ultimate Last-Minute Easter Marketing Plan

While the hot cross buns have been on the shelves since December 26th, Easter weekend is actually coming up this month, and if you haven’t already considered your Easter marketing plan, now would be a good time to do so! To save you from scrambling, the digital marketing experts at SponsoredLinX are here to help
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7 Mother’s Day Marketing Ideas for Absolutely ANY Type of Business

Mother’s Day is just a few weeks away, which means that preparations and marketing efforts for your business should already be underway. But if you haven’t started marketing and preparing just yet, it’s not too late! We’ve got a few ideas in this post to help you brainstorm some ideas that can help you maximise
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How to Create Powerful Connections with Your Audience Through Branding

What’s the first thing that comes to mind when someone brings up athletic wear or sneakers? What pops up in your head when people start talking about personal computers or smartphones? What about when it comes to cars or coffee? Chances are that with virtually every product and service there’s a brand that you directly
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5 Biggest Digital Marketing Mistakes to Avoid in 2022

The online business and the ecommerce industry is exploding. In fact, just two years ago only 13.6% of sales were made online. Fast forward to 2021 that percentage has grown to 19.5%, which is a 45.8% increase over two years. That growth is expected to reach 21.8% by 2024, which would amount to an 8.2%
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Key Q4 eCommerce Dates to Mark on Your Calendar

Christmas may be the biggest eCommerce holiday on everyone’s calendar. However the entirety of Q4 yields huge sales for businesses, whether that’s for online or in-store shopping. One of the reasons for that is the Black Friday and Cyber Monday sales. In fact, 30% of all retail sales occur from Black Friday till Christmas. It’s
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Lead Generation Strategies To Grow Your Business

If you’re not in the business of constantly struggling to acquire more leads daily, then you may underestimate just how difficult a process it can be. A lot of businesses and marketers today are still attempting to use cold-calling and emailing as lead generation strategies. However, consumers are becoming more protective of their private details
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Growing Your Brand On A Small Budget

We’re surrounded by world-renowned brands like Amazon, Starbucks, Apple, and the like so often, we sometimes forget there are millions of small businesses in Australia and New Zealand that create two-thirds of our jobs. SponsoredLinX has grown by expanding these businesses, often by taking a leaf out of these giant brand’s handbooks. Being inspired by
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bounce rate
Bounce Rate – The Silent Killer

It’s almost standard practice that a businesses’ website will be using an Analytics provider to collect and measure website data. Typically, this will be in the form of Google Analytics, which for those who are familiar with it, will know that it provides an incredible amount of information. Within all this data, the things you will
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