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Video Marketing Trends
Video Marketing Trends Set To Soar In 2018

As we edge closer to the end of this year, we can see 2018 on the horizon. Turning the corner into the new year, we can safely say that the evolution of video marketing isn’t slowing down anytime soon. We’re likely to expect another year of technological innovation behind the camera with content that’s more
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Boost Your Digital Presence! 5 Tactics To Try Today!

The term “digital presence” is one that’s shifted almost yearly. So what does it mean right now? It’s the sum of everything that people can find out about your business on the internet. These data points are often sadly neglected, despite only needing small time investment and a systematic approach to increasing your visibility. Everything
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Back To Basics With AdWords

Let’s get back to basics with AdWords! Below we’ll discuss how they work, and how to use them to best effect. We’ll give a brief introduction to the concept of AdWords and lastly how Google ranks ads. So, what is Google AdWords? Simply put – AdWords is an auction. Advertisers compete against one another in
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Local Search Optimisation
Local Search Optimisation – How To Stand Out

Ranking well in local search is now mandatory for smaller businesses and for those with a geographical client base. However, it’s worth noting the associated ranking factors differ when compared to national search. And you need to know the difference! Depending on what services you offer, the local search battle can prove highly competitive. If
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Instagram Stories
Instagram Stories – A Must Use Marketing Tool

Having only recently celebrated its first birthday, Instagram Stories has dominated the realm of live 24 hour video content and become an increasingly powerful marketing platform. With more that 200 million active users either filming or viewing the live content each day (40 million more than Snapchat), it’s obvious as to why many businesses have
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Choosing The Ultimate Facebook Ad Type

If you’re still using direct mail, print ads or television commercials — social media marketing costs almost nothing compared to those traditional outlets. Over the past couple of years, both the technology and services behind Facebook Ads have improved immensely. Meaning, now they’re affordable and cost-effective form of online marketing. With the ability to target
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Bing Ad Campaigns – 3 Things To Consider

With the rollout of Windows 10 in 2015, Bing became the Microsoft recommended search engine. Since then, Bing has reported a 22% year on year growth for search volume, reaching an average of 192 million searches per month. Bing Ads are very similar to Google AdWords, working on a pay-per-click basis and allowing the account owner
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social listening
Social Listening: What It Is, And Five Ways To Use It

In an era where most communication is now done socially if you wish to learn what your consumers and your potential customers are thinking and the issues they may be having—you should be engaging in social listening. By definition, social listening refers to monitoring conversations on sites like Twitter and Facebook. And, while this can
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Telling A Story With Online Marketing

Once upon a time… Everyone enjoys a good story. They can entertain, inspire, make you laugh, make you cry. Well, stories can also help align your marketing and sales efforts! It doesn’t matter if you’re an independent start-up or a well-established company, if you’re struggling with your inbound marketing objectives then you need to learn
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Increase Brand Awareness
3 Cost Effective Platforms That Will Increase Brand Awareness

One of the most common issues to occur among small and start-up businesses is the lack of knowledge that some in regards to how to effectively market themselves in order to increase brand awareness. Whether you have a minimal or a large budget, at SponsoredLinX we have the know how to help you implement three
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