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Businesses to ‘Like’ on Facebook

If you would like to research particular businesses that are using social media effectively before you start implementing your own business’s social media campaign. Then you should probably check out and ‘like’ these companies on Facebook.

Changing the Image of the Bounce Rate

As a digital marketing specialist I deal with a lot of web sites from a lot of different industries each and every week. The great thing about my job is that it is so varied and no two websites or campaigns I run are the same. There is however one common thread that runs between every client I deal with, and some place more emphasis on it than others. Bounce Rate. In this article I want to shine the spotlight on the humble bounce rate and try to get people thinking about it a little bit differently.

Weekly Round Up: This Week in Australian Business

There were heartbreaking scenes in The Netherlands, Thursday night as a cargo plane arrived carrying the bodies of MH17 victims, which were then loaded into a convoy of hearses and driven to a forensics facility for identification.

Droning To Be Social

The age of drones is upon us. No, I don’t mean the drones in Star Wars either. I’m referring to an unmanned aerial vehicle. Originally designed for use in military operations in the late 1950s. Whilst still being used primarily for military purposes drones were usually used for missions that were too “dull, dirty or dangerous” for manned aircraft.

Yahoo Acquires Mobile App Company Flurry

Flurry is an app analytics and advertising company has recently been purchased by Yahoo for around about $US300 Million.

How One Girl Gave the Internet Hope

It’s been a long time since we (as users of the internet) have felt like all is not lost in the world because of a selfie. A project done by British university student Rebecca Brown as done just that. Starting in 2007,at the age of 15, Brown began taking a picture of herself every day. This took place for the next 6 and a half years. The subsequent time lapse video, shows Brown’s face change even as her expression and eyes stay the same, whilst the backgrounds shift behind her.

What’s Trending in the Business World this Week?

1. Rupert Murdoch’s $US80 billion bid for Time Warner. The Australian media mogul’s company, 21st Century Fox, has made a bid for Time Warner, who own HBO (the Game of Thrones producers), CNN, Warner Brothers and DC Comics. Time Warner has rejected the initial offer but many believe Murdoch is determined to get it. One
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The Future Is Here…

William Gibson, an author in the Sci Fi genre, has said, “the future is here, it is just unevenly distributed”.

Paid & Organic Traffic report now available in AdWords!

This is an exciting new feature which gives you insight into how paid search is performing alongside organic traffic.

Attract new customers with local ads on the Google maps app.

‘Inside AdWords’ Google’s official news blog, has announced the launch of a new version of the Google Maps app for Android, iPhone & iPad.