Blog

Gaining inbound links remains one of, if not the best path to long-term online traffic success. Links mean authority, increasing your website’s ranking for search engine queries. Therefore, it’s vitally important for any SEO campaign. Not only that, they result in referral traffic indefinitely and help prop up your brand’s online reputation. The problem is
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As a core element of online marketing, getting your landing page found is important. However, being found isn’t always enough to land you a sale. Several factors go into the decision of your buyer, and therefore, you must appeal to all their ideals. We’ve gathered a few quick and actionable hints increasing landing page SEO
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It goes without saying, but we’ll say it anyway—SEO is highly technical. There are more than 200 influencing factors and it’s difficult to know concretely what you as a business needs to do to stay ahead of the game. However, while it is difficult to comprehend every element, there are some simple things you can
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Revising your blog headlines, anchoring text and adding alt tags.  Ready to start the New Year with some off-the-charts SEO results? Of course you are! But if you’re already groaning at the thought of all the hard work to come, I’m here to tell you – it doesn’t have to be so. In fact, it
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Seriously, you DON’T want to go there By now, most marketers are aware that Black Hat SEO isn’t a good thing. And yet still, every year Google takes action against thousands – if not millions – of people following this dodgy practice.

It’s a given that no one wants to see a drop in their Search Engine Ranking Position (SERPs), but unfortunately it is something that can affect any business; even if only temporarily. While there will always be some issues that are beyond our control – such as being outranked by resellers, and the inevitable changes
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The latest Aunt Agony and DIY hero! Have you ever had a question you needed the answer for quickly? Maybe you spilt red wine on the new carpet? (Who hasn’t). Or while wandering the supermarket shelves, you wondered what to make for dinner? Almost always Google has the search result for you, but we often
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Well, it’s that time of year again, everyone is saying goodbye to their favourite habits and finding chocolate eggs strewn about their gardens and homes… “Happy Easter everyone!” – This is what your SEO strategy looks like right now in May if you left your Easter SEO planning until a few weeks before the main event.
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Seasonal strategies for your business Christmas is now a far off memory and like all business owners should be, the focus is on the future and the rest of 2016. When owning a business, it is important to identify specific dates and trends in the market that will affect your business performance. As an SEO
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Algorithm updates and more! It seems like it has been a long time since the SEO industry was in a panic over the latest massive update from Google. There was all of the drama surrounding the inaptly named ‘mobilegeddon’ update this time last year. Ultimately that proved to be less of a big deal than
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