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Traffic
Get More Traffic
SponsoredLinX offers a number of different services to help drive more qualified traffic to your website. Google Ads Management Search Engine Optimisation Microsoft Ads Facebook Advertising Google Ads Mobile“SponsoredLinX are a rarity in today’s market place, they promise a lot but deliver more. Our business has grown by over 400% in one month; we are amazed at the difference they have made.”
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Conversion
Convert More Leads
Our second step is making sure that your website is able to convert the traffic you receive into leads for your business. Optimising your website to convert more leads is important to a profitable campaign. Web Development Convertopages Do It For Me eCommerce“I just want to say thank you! The changes that you have applied in our AdWords campaign have definitely seen an improvement on click quality and sales for HippityHop.”
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Retention
Retain Your Customers
As you build up a customer base you need to make sure to keep engaged and retain your relationship. LinX App“SponsoredLinX fully redesigned our main company website with a fresh, clean and professional look. The ‘Google friendly’ web design were part of the fantastic ongoing service we received.”
New privacy requirements for Google AdWords Advertisers
From May 17th 2011, Google will be introducing new policy guidelines for many of their advertisers. Now, if you are to advertise on AdWords, you need to ensure you are safeguarding users’ personal and financial details if you collect them on your website.
These new requirements are going to affect businesses that request some sort of online payment (i.e. e-commerce sites) and those sites that collect financial and/or personal information from the sites users. The new privacy requirements are to maintain Google’s goal of providing a “safe, fair and trusted” AdWords marketplace, and if Google finds a non-compliant advertiser, their ads and/or account will be suspended.
The three new rules will require that advertiser’s websites contain:
1. A valid SSL connection when collecting payments and/or certain financial/personal information. SSL (Secure Socket Layer) is a technology for encrypting sensitive data travelling between the site visitor’s web browser and the company’s website servers. This protects the users’ security of their sensitive data, such as their account details, passwords etc. Web addresses that are secured with SSL will appear as https: as opposed to http.
2. A privacy policy that is available to website visitors that is easily accessible before any information is collected. This policy must clearly describe how any personal information collected is going to be used.
3. Lastly, if the personal information is to be used for marketing purposes or if there is going to be ongoing communication, there needs to be a clear guideline on how to opt-out of receiving further communications in the privacy policy.